If you have a weblog and want to attract more visitors, SEO is an interesting option. You make your blog easier for tourists and search engines to find with SEO - search engine optimization -. You find out the words people use to search in search engines and consciously write them in your pieces. You now offer exactly what people are looking for and you will surface faster in Google and other search engines.
If you blog fanatically and do
little with search engine optimization, you can make your weblog easier to find
with these simple 7 tips
1. Use
keywords
If you know what people type in
search engines, you can consciously apply these words to your blog. Via
services such as the Google Keyword Tool and ubersuggest you can quickly find
commonly used combinations. Ideally, for each relevant search term, you write a
piece. Put the words in the title, introduction, Subheadings and incorporate
them into image names and descriptions. Search engines read this.
Many bloggers feel that SEO
limits their creativity, but you can also do it afterwards. First write a good
story and then see if a keyword combination fits with it, with which you can
make the text easier to find. As a blogger you want to be read and if your
blogs also attract readers through search engines in the long run, that's a
bonus.
2. Put
keywords in links
If you are linking to a previously written blog, put keywords in the linked text.
For example:… You can fight bees in different ways
If the link points to a blog that
you have optimized for the combination of 'fighting bees', then you kill two
bees, uh, with one stone. Even before a search engine follows the link, it
understands what the landing page is about and it is also 100% optimized for
these words. If someone now searches in Google for 'fight bees', with a little
luck you will be at the top.
3.
Provide links
Links are extremely important for
search engine optimization. Because many pages qualify for a place at the top
of the search results, the number of votes for your blog counts greatly. If
many related websites refer to you, apparently you matter. Google rewards this
with better search results, you have already proven yourself.
One way to get links as a blogger
is guest blogging. Write an article for another weblog and submit it for
publication for free. If the other person posts the piece, you can post a short
closing box with information about yourself and a link to your website as a
thank you.
4. Blog
regularly
Search engines try to imitate
people as best they can. If you can choose between a stoneware blog that is
filled daily or a hobby blog with little happening, what do you prefer? Just.
Exactly. In reality, search engines like to see new components on a list. The
more often you publish, the faster a search engine will visit your blog. He always
finds something new there.
5. Make
sharing easy
Google wants to provide visitors
with the best blogs possible. So these are the blogs that are appreciated and
that people talk about. Talking nowadays is done through social media, which is
why tweets, likes and recommendations are becoming increasingly important for
search engines. Make sharing your blogs as easy as possible with clear socialmedia buttons and encourage sharing.
6. Clustertopics
People search in search engines
with their own words and these are often very close to each other. You can
select one of these combinations and write about it in a blog, but you can
create clusters as well.
Write different blogs based on
the keywords and link to the pieces. If possible, use the chosen keywords in
the linked text (see tip 2). You give search engines all kinds of signals that
you are the specialist in the field of this main keyword in all its variants.
7. Focus
on interaction and encourage response
Search engines love unique
content. These are your own blogs, but also the comments that people write
under them and especially if keywords are used here. In the responses there are invariably names and type numbers of similar
products and this gives search engines a lot of guidance.
An additional advantage is that
blogging is all about interaction and you want to stir something up with your
readers. Whether this is emotion or the purchase of your product or service. So
let your blog come to life.
Conclusion
As it would undermine their innovation, bloggers are always averse to search engine optimization. In practice, however, this is going very well. By only writing the words that people search for in blogs, you are already easier to find and this immediately yields more visitors via search engines.
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